Detailed hard-surface modelling techniques were used to build a clean digital model of the watch, with custom materials developed to capture the distinctive textures and colours of the product.

Moving camera shots and subtle motion were introduced to highlight key design details, including the ticking second hand, helping bring the watch to life within the scene.

A star-field environment was then composited into the final renders to create a striking visual backdrop inspired by the space-themed heritage of the MoonSwatch collection.

By creating a fully controllable digital product asset, brands can easily generate new imagery for marketing campaigns, social media, 

e-commerce and product launches without the constraints of traditional photography.

Have a product you’d like to showcase using CGI? Get in touch to discuss how we can help.